Since the Internet into people's attention, it attracted much attention and care, more and more people respect and pursue it. Currently, we unable to leave the Internet, such as: e-mail, QQ, MSN and other instant interactive communication platform; also Baidu, Google and other key search engines are unique tool that non paper media cant leave. Against this background, stationery industry network marketing violence of an unprecedented development.
The impact of e-commerce on the stationery industry certainly can not stop. it can be attributed to the following aspects:
Firstly, owing to e-commerce a quick marketing , low-cost operation and transparency of information disclosure are popular with netizens marketing. E-commerce helps companies to broaden horizons. Stationery business through e-commerce, achieve more information, so that enterprises in business opportunities can quickly grasp the global information with no limited by time and space constraints.
Secondly, e-commerce promote corporate image. Enterprises through e-commerce, achieve enterprise image, rapid transmission of product information, so that corporate image, product knowledge is passed to customer groups, grasp business information quickly, so that more spending community awareness and feelings on stationery products.
Thirdly, e-commerce help companies achieve highly efficient. through e-commerce, enabling enterprises to fully communicate with customers, do not directly repeated consultations face to face, that is wasting more time. At present, some enterprises have already achieved through e-commerce business negotiation, communication, but also enjoy the courtesy of mail efficiently .