Many stationery manufacturers introduced green stationery to hit the market. The students are the mainly customers, thinking active, curious and strong, quick to accept new things by students, and stationery frequency, generally the pursuit of the latest styles and the best quality.
But many manufacturers sad and smile ,they said: "green stationery are too difficult to set up the brand, " The reality is that even the best technology can not play the brand, and the good process to produce stationery products facing the fate of fast copy. When a green stationery brand has a certain reputation, the similar products in the market coming up.
Stationery manufacturer in the Pearl River Delta, Yangtze River Delta region, even if some of the new products is developing and providing innovative, but play the brand is still very small. Insiders said that many stationery companies do the processing, even if he finished without many brands. Environmental stationery production conditions and technological processes have higher requirements, the development of environmentally friendly stationery market does not, the investment is very large, not very realistic for the average small and medium terms.
Although there are some people in the industry aware of the development of products, improve quality, started the urgency and importance of the brand, the companies began to technology to benefit, brand extension market. However, generally speaking, most of the stationery and business users still seems inadequate, environmentally friendly stationery brand of the road is still long and difficult.